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· 5 min read · Launch Your SaaS team

Free vs Paid Directory Listings: When $14 Is Worth It

Paying to skip a queue is not always smart. A short framework for deciding between free, same-day, and featured placements.

Written by the Launch Your SaaS team. No paid placements in this article.

Balance scale comparing $0 and $14

Free listings cost time, paid listings cost money. The right choice depends on what you are optimizing for this month.

Pick free when

  • You can add a badge to your site's footer in five minutes
  • You are not tied to a launch date
  • You want the listing mainly for long-tail search

Pick Premium ($14) when

  • You have a launch post, newsletter, or announcement going out today
  • You cannot add third-party badges to your site
  • You want the listing live before a press mention

Pick Featured ($29) when

You already know your conversion rate from directory traffic and a month of top placement is cheaper than the ads you would otherwise run. If you do not know that number yet, start free and measure first.

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